How Reach Food Group Achieved 96% Order Accuracy in Just 3 Weeks with Choco AI
Learn how Reach Food Group achieved 96% order accuracy and reduced processing time from 40 hours to just 4 hours using Choco AI—all within 3 weeks.
At Reach Food Group, a full-service seafood business in London’s Food Service segment, precision isn’t optional—it’s essential. Specializing in providing high-quality seafood to chefs across London, Reach Food Group serves a diverse clientele ranging from fine-dining establishments to bustling city bistros. Their mission is to deliver exceptional value by supplying fresh, premium products while meeting the unique demands of their customers.
For Director of Operations Carl Cecil, meeting chefs’ requirements under tight timelines and high-pressure environments is a daily reality. The stakes are high: seafood isn’t a growing market, so expanding the business means increasing market share by consistently delivering value and reliability.
The Challenge
In the seafood industry, customer satisfaction depends on order accuracy and efficiency. Every mistake, delay, or misstep can affect client relationships and profits. For a company like Reach Food Group, which prides itself on being a trusted partner to chefs, these elements are critical to maintaining their reputation and growing their business. The Reach Food Group needed a solution that could handle the complexities of their ordering process, improve accuracy, and save time.
Why Choco AI?
Carl and his team turned to Choco AI for its ability to go beyond a simple software pitch. Choco’s team offered personalized support and a clear implementation timeline. From concept to go-live, the entire process took just 8 weeks—a pace Carl described as “incredible.”
Results in Just 3 Weeks
Once Choco AI was implemented, the impact was immediate:
• 96% Order Accuracy: Within 3 weeks, Reach was processing orders with unprecedented precision.
• Time Savings: What previously took five people working 8-hour shifts (40 man-hours) now happens in just 4 hours.
• Efficiency Gains: Orders are entered into the system in just 28 seconds each.
A Seamless Fit
Choco AI didn’t just meet the challenge—it made the job easier. The system handled the complexities of Reach’s ordering process with ease, providing Carl’s team with the tools they needed to succeed.
Transforming Seafood Operations
For the Reach Food Group, Choco AI is more than software—it’s a partner in growth. With improved accuracy, streamlined processes, and significant time savings, Carl and his team are positioned to win more market share and build stronger customer relationships. By embracing technology, Reach Food Group is not only meeting industry challenges head-on but also setting a new standard for operational excellence in seafood distribution.
See the Results for Yourself
Discover how Choco AI can streamline your operations, improve accuracy, and save valuable time—just like it did for Reach Food Group.