SEE CHOCO IN ACTION
Join us on 8th October at 3PM BST to see how Choco's most recent releases bring a more intelligent approach to eCommerce for foodservice distributors and their buyers, from discovery through to checkout.
- Faster discovery, powered by smarter search
- Bigger baskets from smart recommendations
- Fewer stalled orders, less manual work
- Live Q+A
Meet the hosts
Sreeja Sinha
Solutions & Demo Engineering at Choco
Sreeja leads Demo Engineering at Choco, the team she built from the ground up. She's hands-on with every product she demos, building the workflows and configurations herself, so what you'll see comes from someone who knows the product inside out.
Meet the hosts
Smith Louis
Lead Product Manager at Choco
Smith leads Choco's eCommerce platform, guiding its direction as it's grown into a core part of how distributors do business online. He's spent his career building B2B and B2C products across restaurant tech, streaming, and fintech, bringing that range to how the eCommerce experience gets built.
What's covered:
- Smarter discovery. Search that understands typos and everyday language, filters for brand and dietary needs, and smart alternatives when stock runs out or a better-value option exists.
- Growing every basket. How relevant product recommendations, based on what's in the basket and what an account typically orders, get buyers to add more.
- Removing order friction. Fast reordering from past orders, minimum order value shown early, and the ability to add to an existing delivery.
Our dairy sales have increased 250% since the introduction of the eCommerce app...and thats without us pushing it.