Retain every customer. Grow every account.
The only foodservice dedicated CRM built for distributors to detect churn, prevent margin loss, and keep customer value growing week after week.
- A single, ERP-linked source of truth on customer activity
- Real-time churn detection and margin visibility
- Higher retention and larger baskets through AI insights
Customer Insights
See the full story behind every customer
Get real-time visibility into last orders, expected next orders, basket trends, and frequency shifts. Giving distributors the full context they need to spot churn early and drive stronger account growth.
Customer Alerts
Know the moment customer's behavior changes
Real-time alerts highlight when customers are ordering less, delaying purchases, or skipping SKUs, so teams can act before revenue slips away.
Fall Off Lists
Catch dropped SKUs fast
Identify which products have disappeared from recent orders and quickly bring them back into the basket before competitors win the business.
Tasks & Notes
Never miss a follow-up
Reminders and structured task lists keep reps on track and give managers visibility across every customer touchpoint.
We’ve been talking about consultative sales since I got into this business. But if we don’t give our sales team the time or the resources to actually do that, it’s just wishful thinking. Choco gives them that time back to spend in front of customers.
Our highest-grossing sales reps aren’t stuck in their cars punching in orders—they’re having meaningful conversations with customers. They understand that Choco’s AI is doing the work for them, saving time and helping them focus on what really drives revenue - relationships.
CONNECT YOUR BUSINESS. END TO END.
CustomerHub helps food & beverage distributors retain every customer, grow every account. and run their business on truth.
FAQs
Customer Hub monitors ordering frequency, expected order dates, and behavioral shifts. When a customer slows down or misses their usual cycle, they’re flagged as “at risk” so reps can act early.
The Fall-Off List highlights SKUs a customer used to order but haven’t bought recently, giving reps easy opportunities to recover revenue and grow basket value.
Yes. CustomerHub connects directly to your ERP, so all insights, alerts, and trends are based on accurate, real-time order data.
CustomerHub focuses on retention and account growth, but it pairs perfectly with Sales Hub, Choco’s suite of AI-powered acquisition tools for sales teams. Use SalesHub to find and win new accounts, and CustomerHub to grow and retain them.
No searching required. Alerts are delivered automatically the moment a customer’s ordering behavior changes, so reps always know who needs attention right now.